WEL Season 1: What the Numbers Are Telling Us
A breakdown of the data behind our debut pilot season and what it means for the future of women's sports media in East Africa.
Numbers tell stories. And the story coming out of WEL Season 1 is one of validated demand, organic growth, and a market ready for investment.
310K+ unique accounts reached — without a single paid promotion.
121K+ reel views — from content produced on lean budgets.
76% non-followers — proof that discoverability is real when content is made right.
What comes next
Season 2 will see us scale the content engine, bring in brand partners, and begin building the data infrastructure that will make ElevateHer the most accountable women's sports media platform on the continent.